How to Duplicate or Resend a Campaign to Unopeners

This tutorial explains how to duplicate an existing campaign or resend a previously sent campaign to recipients who have not opened it.

Steps to Duplicate a Campaign

1. Navigate to the campaign screen.

2. If the campaign is already sent, click on the hamburger menu.

3. Select the "Duplicate" option.

4. A copy of the campaign will be created with a "copy of" tag added to the campaign name.

5. All information, including content and recipients, will remain the same.

6. Review the scheduling options and update the date and time before sending.

By duplicating, you can create a campaign with the exact same settings and content.

Steps to Resend a Campaign to Unopeners

1. Identify the campaign you want to resend. For example, if a campaign was sent to 8,400 recipients and only 21% opened it, you may want to resend it to the unopeners.

2. Click on "Resend to Unopeners" from the hamburger menu.

3. A "recent to unopeners" tag will be added to the campaign name for internal purposes.

4. A new recipient segment will be created, targeting only those who have not opened the campaign.

5. Verify the new segment under recipients to ensure it includes all unopeners.

6. Check all scheduling options and click send.

This process ensures that the campaign is resent only to those who did not open the initial send.

Thank you for watching this tutorial.